Norman, the Games’ mascot, mingled with the crowds at Roland Garros and struck a pose in the Place des Mousquetaires.

The public from overseas can now purchase a pass for the event! The preparation for the Alltech FEI World Equestrian Games™ 2014 in Normandy has moved up to a whole new level. A very concrete level, with less than 450 days till the main event: the launch of ticket sales to attend the world’s biggest equestrian competition due to be held from 23 August to 7 September 2014. The Organising Committee is now rallying together a network of some ten or so tour operators across the world. For the first phase, they’re offering packages comprising Passes, transport and accommodation. In November 2013, the ticket office will be open to the general public, still with Pass-related offers and it’s in the spring of 2014 that the simple entry tickets will be accessible, session per session, while stocks last. USEFUL INFO:• 1st phase: from June to mid-November 2013 – at the end of this first phase, the ticket office will be open to a wider audience.• For this 1st phase – 3 passes have been created for members.• The sale of seats outside France, during all phases of the process, will predominently be made online, on the event website as well as via Facebook, on the event’s official page.

The poster for the Games is also unveiled

THE TICKETING PROGRAMME IN FIGURES:• June 2013: opening of the event’s ticket office• 25,000 passes will go on sale from June to November 2013• 4 types of pass have been created to appeal to the greatest number of spectators.• Over a period of 15 months, 406,000 places will be up for grabs. • An average price of €25 per ticket, and a wide range of tickets from just €5.• 20% of seats will be able to be reserved by members. • The public from overseas should comprise 20% of the overall volume of spectators,• The Norman public is likely to make up the largest proportion of spectators with an estimated 40% of sales.• Inhabitants of the Parisian Basin are likely to represent 15 to 20% of sales