Innovative New Website Unites the Nation’s Top Tack Stores for One-Click Shopping

Wellington, FL- Pelle Wedenmark announced the launch of a new equestrian shopping website this month, just in time for winter season shopping.  The site is a single address that enables equestrian consumers to access the inventory of the nation’s top tack stores with the click of the mouse. More than 20 of the nation’s most exclusive US tack stores and their extensive online inventory are available to consumers at one location.

“This website is really a new concept in equestrian shopping,” explained the site’s creator, Pelle Wedenmark, “It is the equivalent of an online super catalog giving consumers the largest inventory of equestrian articles in a single location. Every tack store is pre-screened, so consumers can select the best from the best without hours of web surfing. Consumers get the local tackstore personalized touch combined with the convenience of a global marketplace.”

Wedenmark can make that statement with confidence, since he personally assembled the stores for the powerhouse website.  Wedenmark is well qualified for the job.  He worked as a key distributor for over a decade with Swedish Exclusive, Inc. best known for bringing the popular Kyra K equestrian lines to the US market. In addition, Wedenmark was active in marketing and sponsorship programs with the United States Dressage Federation for more than five years.  Wedenmark’s wife, Lena is a well-established and successful dressage trainer in Wellington. Although not a competitive rider, Pelle Wedenmark served as president of his local GMO and hosted the prestigious US League Finals in Miami in 2002.  And Wedenmark’s involvement in sports goes back even further to his very fruitful sports business-marketing career in Sweden.

“I wanted to use my equestrian retailing and marketing skills to serve equestrian retailers and consumers alike,” explained Wedenmark.  Along with providing equestrian consumers with an extensive shopping universe in a single location, the new site will also help consumers search for sizes, colors and hard-to-find items, again with the click of a mouse.  The site will also offer a consumer feedback center, informative articles, contests and giveaways.

By it’s inception, the new website rewards the tack shops who have earned stellar reputations with their customers. In addition, these tack shops will benefit from communicating to larger audience through the sites group advertising campaign. They will also benefit from increased customer feedback.

Visit www.equestrian-shopping.us for complete details or email pellewedenmark @msn.com.

Photo: Equestrian sports marketer, Pelle Wedenmark, the developer of the new www.equestrian-shopping.us website

Photo: Courtesy of PhelpsPhotos®.com