Wellington, FL – Join ShowChic for Shop Talk on Tuesday, August 12 for a meeting of the minds behind the IDA Farm and the International Dressage Academy (IDA), as they converge on the upscale dressage boutique to discuss the future of the facility. IDA Farms recently purchased by businessman and entrepreneur Harry Knopp, is in the middle of a transformation designed to update its grounds, facilities, and arenas while preserving its unique equestrian culture. By drawing on his 25 years of experience in the oil and gas power industry, Knopp plans to create a business model that caters to clients. He will be joined by his wife, Teresa, daughter and dressage rider Lauren, Lauren’s fiance and farrier Justin Richardson, and internationally successful equestrians and International Dressage Academy owners, Marasol and Patrick Burssens to discuss the future at IDA Farms and how they plan to offer unsurpassed amentities, world-class dressage, and unequaled service.
IDA Farm is currently undergoing a major facelift. Founded 15 years ago as the Burssens’ main training facility, IDA was set apart by its welcoming, collaborative atmosphere where everyone, from the Training Level adult amateur to the Olympic Grand Prix rider, could work, learn, and improve. In following with Knopp’s vision, IDA Farm will have a facility to match: world class amenities like covered arenas with GGT footing, HorseGym equestrian treadmills, private welcoming wings in each barn with separate feed and tack rooms, all while preserving the core philosophy and mission of IDA, to invest in the industry by promoting dressage and catering to boarders, trainers and riders.
Clients will be encouraged to bring their own trainers, a rare option in most facilities, while IDA Farm will have resident trainers like the Burssens and Lauren Knopp. IDA Farm has also taken on a number of partners and sponsors, from Custom Saddlery supplying the official saddle of IDA and Discount Dirtworks.
Don’t miss what is sure to be an enlightening evening and to hear straight from the horse’s mouth about the facility in Wellington. “We are really excited to host Harry, Marasol, Patrick, Lauren and Justin,” said Michele Hundt of ShowChic. “They are investing in our city and our industry, and that is important to everyone in the business, from riders who live here year round to seasonal residents. We look forward to hearing what they have planned for the future and bring everyone together during the long summer months!”
ShowChic’s dedication to the dressage and equestrian community has a long history, from their support of competitors at the Global Dressage Festival, to young riders through their mentorship program and sponsoring the ShowChic “Off the Record” Team at the 2014 Challenge of the Americas. Owned by Doug and Michele Hundt, ShowChic’s legacy of giving back to the community has plans to continue, and as always they will bring the best in European and American fashion lines to shows on the east coast. They host the monthly ShopTalks to connect leaders in the industry with the dressage community in a fun social atmosphere.
For more information on ShowChic, visit their website at www.showchicdressage.com or call 561-319-2121.