Equestrian Professional's 2011 Horse Business Seminar Schedule


Equestrian Professional's monthly horse business seminars help horse professionals grow healthier, more profitable businesses and support them in achieving their equestrian career goals. We address the topics and issues that face today's horse business owner. From surviving the current economy to navigating new media, our seminars help horse professionals find relevant answers and time saving solutions. Our mission is to provide education of value to the equine business community as a whole. Because of this, we work hard to bring in the best speakers possible and we make the main lecture portion of our seminars (and text Q&A) available to all horse professionals free of charge. Each open seminar is then followed by a special session for Equestrian Professional members. However, there is no obligation to join and those who attend our free seminars find them extremely valuable.
Below you will find the next few months of our 2011 Horse Business Seminar Schedule. We have an outstanding line-up of speakers and topics prepared and we are excited to share them with you.

February 21st - How to Structure Equine Syndicates, Partnerships and Private Sponsorships
Speaker: Yvonne Ocrant, Attorney at Law
Time: 5:00 pm Pacific 7:00 Central 8:00 Eastern
Format: Simulcast - attend via your phone or computer
Duration: 45 minutes including Q&A
Summary: When building a successful equestrian sports career and profitable horse business, creative horse ownership options can make all the difference. This seminar will cover various options and legal considerations for setting up equine syndicates, partnerships and private sponsorships.

Members Session - Short lecture followed by Live Q&A
How to Market Equine Syndicates, Partnerships and Private Sponsorships
Speaker: Elisabeth McMillan
Time: Immediately following the open session
Format: Simulcast - attend via your phone or computer
Duration: 1 hour including Q&A
Summary: During this session we'll go over the specific marketing strategies and tools that horse professionals can implement in order to attract and approach both current and potential customers. This presentation will be followed by a live Q&A with both Elisabeth McMillan and Yvonne Ocrant

March 14th - Finding, Managing & Keeping GREAT Employees for Your Horse Business
Speaker: Jane Seigler
Time: 5:00 pm Pacific 7:00 Central 8:00 Eastern
Format: Simulcast - attend via your phone or computer
Duration: 45 minutes to 1 Hour including Q&A
Summary: This seminar will discuss essential policies and procedures that will help you build a strong support team for your horse business.

Members Session - Live Q&A
Time: Immediately following the open session
Duration: 45 minutes

April 19th - Managing Mud and Manure - Green Stable Management Practices That Make Your Barn (and the Planet) a Better Place
Speaker: Alayne Bickle
Time: 5:00 pm Pacific 7:00 Central 8:00 Eastern
Format: Simulcast - attend via your phone or computer
Duration: 45 minutes
Summary: This seminar will cover "green" solutions for two of the most challenging horse facility management issues - mud and manure.

Members Session - Short Lecture followed by Live Q&A
How to Find Funding and Grants to Help Your Horse Business Go Green
Speaker: Clay Nelson from Sustainable Stables
Time: Immediately following the open session
Format: Simulcast - attend via your phone or computer
Duration: 1 hour including Q&A
Summary: This portion will provide our members with information about tax incentives, grants and funding that may help them pay for "green" improvements to their farms.

MAY 16th - Smart Social Media Marketing for Horse Professionals 2011
Speaker: Elisabeth McMillan
Time: 5:00 pm Pacific 7:00 Central 8:00 Eastern
Format: Simulcast - attend via your phone or computer
Duration: 45 minutes to 1 Hour - including Q&A
Summary: This annual seminar is where you can get cutting edge information about the top social media marketing strategies for horse professionals and horse business owners. If you want great info about how to use social media in your horse business right now - Please listen to last year's seminar. Smart Social Media for Horse Professionals 2010 and members please make use of the Social Media Mastery Department in the members area.

Members Session - Live Q&A
Time: Immediately following the open session
Duration: 45 minutes

June 13th - Horse Business Profit Booster - How to Use a Midyear Check-Up to Improve Your Profitability
Speaker: Pam Saul
Time: 5:00 pm Pacific 7:00 Central 8:00 Eastern
Format: Simulcast - attend via your phone or computer
Duration: 45 minutes to 1 Hour - including Q&A
Summary: This seminar will take you through a "business physical" to help you check and improve the financial health of your horse business.

Members Session - Short Lecture followed by Live Q&A
Income Diversification Strategies for Horse Professionals
Speakers: Elisabeth McMillan & Pam Saul
Time: Immediately following the open session
Duration: 45 minutes

Please email info@EquestrianProfessional.com any suggestions for future seminars. We wish you much success in the coming year and encourage you to join us at our seminars.

If you haven't done so already, please be sure to sign up for Equestrian Professional's free newsletter! You'll get weekly horse business and marketing tips. Plus, notifications about our free monthly seminars.




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