Lexington, KY – Global animal health and nutrition leader Alltech joined Horse Radio Network and the U.S. Para Equestrian Association to produce a live web-broadcast event on June 8 that raised more than $10,000 for the U.S. Para Equestrian Team in its journey to the Alltech FEI World Equestrian Games 2010™, the world’s most prestigious and celebrated equestrian championships. The webathon was carried live on www.alltech.com and more than 35 other Web sites.
Alltech, Horse Radio Network and the U.S. Para Equestrian Association Raise $10,000
The Alltech FEI World Equestrian Games, a mere 106 days away, will mark the first time that the Games has included the para-equestrian discipline. This sport allows riders with physical challenges to compete in dressage, which, with its celebration of intricate, choreographed movements and harmony, is considered a ballet of horse and rider.
The webathon was hosted by Glenn the Geek and Samantha Clark of Horse Radio Network and U.S. Para Team hopeful Susan Treabess. Over the course of the two-hour event, they were joined by a number of global equestrian stars who called in to voice their support for the para-equestrian athletes.
A video of the evening is available on www.alltech.com and donations are still being accepted at www.uspea.org. All monies raised go directly to the United States Para Equestrian Association to offset the cost of the 10 U.S. athletes and their horses’ participation in the Alltech FEI World Equestrian Games. Most of the competitors are faced with the challenge of raising their own support, which is approximately $20,000 per athlete for the American team.
The Alltech FEI World Equestrian Games 2010™ will define a new chapter in the history of the World Equestrian Games as the first time the Games have been held outside of Europe and the first time that all competition events will be held at one location – the 1,200 acre Kentucky Horse Park. The 16-day competition involving more than 700 riding competitors and 800 horses from 60 countries is expected to be attended by as many as 600,000 spectators and viewed on television by an international audience exceeding 460 million people.
Tickets have already been sold to enthusiasts in all 50 U.S. states and 50 countries. For more information on the Alltech FEI World Equestrian Games and to purchase tickets while they are still available, visit www.alltechfeigames.com.